Hey—we've moved. Visit
The Keyword
for all the latest news and stories from Google
Official Blog
Insights from Googlers into our products, technology, and the Google culture
A look ahead at Google Video and YouTube
25. Januar 2007
Posted by Salar Kamangar, Vice President, Product Management
In November, we
officially closed our acquisition
of YouTube, and since then we've received a number of questions about what will happen next. The summary is that
Google Video
and
YouTube
will continue to play to their respective strengths. But here's a bit more detail:
Google's strength -- and its history -- is grounded in search and in innovating technologies to make more information more available and accessible. YouTube, meanwhile, excels at being a leading content destination with a dynamic community of users who create, watch and share videos worldwide.
Google search results already include links to content that's hosted on YouTube. Starting today, YouTube video results will appear in the Google Video search index: when you click on YouTube thumbnails, you will be taken to YouTube.com to experience the videos. Over time, Google Video will become even more comprehensive as it evolves into a service where you can search for the world's online video content, irrespective of where it may be hosted.
This is part of Google's overall goal to give you the highest quality search results possible. For example, some users who do a Google search for Martin Luther King, Jr. may want to find websites about him. Others may want to see images of him. And others may want to watch video footage...
YouTube, as we've stated previously, will remain an independent subsidiary of Google, and will continue to operate separately. Google will support YouTube by providing access to search and monetization platforms and, when/where YouTube launches internationally, to international resources. YouTube co-founders Chad Hurley and Steve Chen and the rest of the YouTube team will continue to innovate exciting new ways for people to "broadcast themselves."
Earlier this week, we announced one example of innovation in monetization and distribution with a new AdSense video test. We'll be working with a wide set of content providers, grouping together high quality video content from providers with high quality ads and offering them as playlists which publishers can select from and display on their AdSense sites. (There's more about the test
on the AdSense blog
.)
Today represents just the first step in our plan to bring you a comprehensive video search and content platform. We'll provide ongoing updates as they unfold.
Labels
Africa
19
Android
58
April 1
4
Asia
39
Europe
46
Latin America
18
accessibility
41
acquisition
26
ads
131
apps
419
books + book search
48
commerce
12
computing history
7
crisis response
33
culture
12
developers
120
diversity
35
doodles
68
education and research
144
entrepreneurs at Google
14
faster web
16
free expression
61
google.org
73
googleplus
50
googlers and culture
202
green
102
maps and earth
194
mobile
124
online safety
19
open source
19
photos
39
policy and issues
139
politics
71
privacy
66
recruiting and hiring
32
scholarships
31
search
505
search quality
24
search trends
118
security
36
small business
31
user experience and usability
41
youtube and video
140
Archive
2016
Nov.
Okt.
Sept.
Aug.
Juli
Juni
Mai
Apr.
März
Feb.
Jan.
2015
Dez.
Nov.
Okt.
Sept.
Aug.
Juli
Juni
Mai
Apr.
März
Feb.
Jan.
2014
Dez.
Nov.
Okt.
Sept.
Aug.
Juli
Juni
Mai
Apr.
März
Feb.
Jan.
2013
Dez.
Nov.
Okt.
Sept.
Aug.
Juli
Juni
Mai
Apr.
März
Feb.
Jan.
2012
Dez.
Nov.
Okt.
Sept.
Aug.
Juli
Juni
Mai
Apr.
März
Feb.
Jan.
2011
Dez.
Nov.
Okt.
Sept.
Aug.
Juli
Juni
Mai
Apr.
März
Feb.
Jan.
2010
Dez.
Nov.
Okt.
Sept.
Aug.
Juli
Juni
Mai
Apr.
März
Feb.
Jan.
2009
Dez.
Nov.
Okt.
Sept.
Aug.
Juli
Juni
Mai
Apr.
März
Feb.
Jan.
2008
Dez.
Nov.
Okt.
Sept.
Aug.
Juli
Juni
Mai
Apr.
März
Feb.
Jan.
2007
Dez.
Nov.
Okt.
Sept.
Aug.
Juli
Juni
Mai
Apr.
März
Feb.
Jan.
2006
Dez.
Nov.
Okt.
Sept.
Aug.
Juli
Juni
Mai
Apr.
März
Feb.
Jan.
2005
Dez.
Nov.
Okt.
Sept.
Aug.
Juli
Juni
Mai
Apr.
März
Feb.
Jan.
2004
Dez.
Nov.
Okt.
Sept.
Aug.
Juli
Juni
Mai
Apr.
Feed
Google
on
Follow @google
Follow
Give us feedback in our
Product Forums
.
Follow
