Hey—we've moved. Visit
The Keyword
for all the latest news and stories from Google
Official Blog
Insights from Googlers into our products, technology, and the Google culture
Click-to-Buy expands to 8 new countries
8 aprile 2009
Whether you come to YouTube to watch a specific video, discover related content, or engage and interact with people and videos from all around the world, our goal is to put you in control of your online video experience. This means making it easier for you to find what you're looking for (like dedicated channels for
music
or
HD
videos) and offering you new and innovative ways to engage with that content.
One way we already offer you this kind of deeper experience on YouTube involves music videos on the site:
Click-to-Buy
, our eCommerce platform, helps you find products (like songs and DVDs) related to the videos that you're watching.
A recent study
found that after watching a music video on YouTube, 50% of adult users in the U.K. then go on to purchase music from that artist. And we've seen these results for ourselves — three of the four major music labels are Click-to-Buy partners and are already selling millions of songs a year from these links on YouTube.
We're excited to announce that today we're rolling out Click-to-Buy links on music videos in 8 additional countries: Australia, Canada, France, Ireland, Italy, Japan, New Zealand, and Sweden. Now Click-to-Buy partners can offer music downloads to hundreds of millions of people around the world.
We enjoy working with our music partners to provide them with these kinds of opportunities, and we look forward to further expanding the program in the coming months.
Posted by Thai Tran, YouTube Product Manager
Etichette
Africa
19
Android
58
April 1
4
Asia
39
Europe
46
Latin America
18
accessibility
41
acquisition
26
ads
131
apps
419
books + book search
48
commerce
12
computing history
7
crisis response
33
culture
12
developers
120
diversity
35
doodles
68
education and research
144
entrepreneurs at Google
14
faster web
16
free expression
61
google.org
73
googleplus
50
googlers and culture
202
green
102
maps and earth
194
mobile
124
online safety
19
open source
19
photos
39
policy and issues
139
politics
71
privacy
66
recruiting and hiring
32
scholarships
31
search
505
search quality
24
search trends
118
security
36
small business
31
user experience and usability
41
youtube and video
140
Archive
2016
nov
ott
set
ago
lug
giu
mag
apr
mar
feb
gen
2015
dic
nov
ott
set
ago
lug
giu
mag
apr
mar
feb
gen
2014
dic
nov
ott
set
ago
lug
giu
mag
apr
mar
feb
gen
2013
dic
nov
ott
set
ago
lug
giu
mag
apr
mar
feb
gen
2012
dic
nov
ott
set
ago
lug
giu
mag
apr
mar
feb
gen
2011
dic
nov
ott
set
ago
lug
giu
mag
apr
mar
feb
gen
2010
dic
nov
ott
set
ago
lug
giu
mag
apr
mar
feb
gen
2009
dic
nov
ott
set
ago
lug
giu
mag
apr
mar
feb
gen
2008
dic
nov
ott
set
ago
lug
giu
mag
apr
mar
feb
gen
2007
dic
nov
ott
set
ago
lug
giu
mag
apr
mar
feb
gen
2006
dic
nov
ott
set
ago
lug
giu
mag
apr
mar
feb
gen
2005
dic
nov
ott
set
ago
lug
giu
mag
apr
mar
feb
gen
2004
dic
nov
ott
set
ago
lug
giu
mag
apr
Feed
Google
on
Follow @google
Follow
Give us feedback in our
Product Forums
.
Follow
