Hey—we've moved. Visit
The Keyword
for all the latest news and stories from Google
Official Blog
Insights from Googlers into our products, technology, and the Google culture
On your mark, get set, GOMC!
21. prosinca 2011.
Professor registration for the 2012
Google Online Marketing Challenge
(GOMC) is now open.
GOMC is a global online marketing competition open to professors and their students in any higher education institution. Professors sign up for the contest and then serve as guides and mentors to their student participants throughout the competition. Over the course of three weeks, student teams are tasked with developing and running a successful online advertising campaign for real businesses or nonprofit organizations using
Google AdWords
. In the process, they sharpen their advertising, consulting and data analysis skills. (Note: student registration will open on January 31, 2012 and students can only enter if their professors have signed up already and must sign up under their own professors).
After running their online advertising campaign for three weeks, students summarize their experiences in campaign reports, which they submit online. Based on the performance of the campaigns and the quality of the reports, Googlers on the GOMC team and a panel of independent academics select the winning teams.
The global winners and their professor will receive a trip to Google headquarters in Mountain View, Calif. The regional winners (and their professor) will win a trip to local Google offices, and the social impact award winners will be able to make donations to nonprofit organizations that were part of the GOMC competition.
Last year’s challenge had 50,000 participants representing 100 countries, and this year we expect even more. For more information, visit
www.google.com/onlinechallenge
. Professors, here is a chance to help your students sharpen their marketing skills and make a global impact!
Posted by AJ Pascua, GOMC Team
Oznake
Africa
19
Android
58
April 1
4
Asia
39
Europe
46
Latin America
18
accessibility
41
acquisition
26
ads
131
apps
418
books + book search
48
commerce
12
computing history
7
crisis response
33
culture
12
developers
120
diversity
35
doodles
68
education and research
144
entrepreneurs at Google
14
faster web
16
free expression
61
google.org
73
googleplus
50
googlers and culture
202
green
102
maps and earth
194
mobile
124
online safety
19
open source
19
photos
39
policy and issues
139
politics
71
privacy
66
recruiting and hiring
32
scholarships
31
search
505
search quality
24
search trends
118
security
36
small business
31
user experience and usability
41
youtube and video
140
Archive
2016
stu
lis
ruj
kol
srp
lip
svi
tra
ožu
velj
sij
2015
pro
stu
lis
ruj
kol
srp
lip
svi
tra
ožu
velj
sij
2014
pro
stu
lis
ruj
kol
srp
lip
svi
tra
ožu
velj
sij
2013
pro
stu
lis
ruj
kol
srp
lip
svi
tra
ožu
velj
sij
2012
pro
stu
lis
ruj
kol
srp
lip
svi
tra
ožu
velj
sij
2011
pro
stu
lis
ruj
kol
srp
lip
svi
tra
ožu
velj
sij
2010
pro
stu
lis
ruj
kol
srp
lip
svi
tra
ožu
velj
sij
2009
pro
stu
lis
ruj
kol
srp
lip
svi
tra
ožu
velj
sij
2008
pro
stu
lis
ruj
kol
srp
lip
svi
tra
ožu
velj
sij
2007
pro
stu
lis
ruj
kol
srp
lip
svi
tra
ožu
velj
sij
2006
pro
stu
lis
ruj
kol
srp
lip
svi
tra
ožu
velj
sij
2005
pro
stu
lis
ruj
kol
srp
lip
svi
tra
ožu
velj
sij
2004
pro
stu
lis
ruj
kol
srp
lip
svi
tra
Feed
Google
on
Follow @google
Follow
Give us feedback in our
Product Forums
.
Follow
