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Tech tips that are Good to Know
2012年1月16日
Does this person sound familiar? He can’t be bothered to type a password into his phone every time he wants to play a game of Angry Birds. When he does need a password, maybe for his email or bank website, he chooses one that’s easy to remember like his sister’s name—and he uses the same one for each website he visits. For him, cookies come from the bakery, IP addresses are the locations of Intellectual Property and a correct Google search result is basically magic.
Most of us know someone like this. Technology can be confusing, and the industry often fails to explain clearly enough why digital literacy matters. So today in the U.S. we’re kicking off
Good to Know
, our biggest-ever consumer education campaign focused on making the web a safer, more comfortable place. Our ad campaign, which we introduced in the U.K. and Germany last fall, offers privacy and security tips: Use
2-step verification
! Remember to lock your computer when you step away! Make sure your connection to a website is
secure
! It also
explains
some of the building blocks of the web like cookies and IP addresses. Keep an eye out for the ads in newspapers and magazines, online and in New York and Washington, D.C. subway stations.
The campaign and
Good to Know website
build on our commitment to keeping people safe online. We’ve created resources like
privacy videos
, the
Google Security Center
, the
Family Safety Center
and
Teach Parents Tech
to help you develop strong privacy and security habits. We design for privacy, building tools like
Google Dashboard
,
Me on the Web
, the
Ads Preferences Manager
and
Google+ Circles
—with more on the way.
We encourage you to take a few minutes to check out the
Good to Know site
, watch
some
of
the
videos
, and be on the lookout for ads in your favorite newspaper or website. We hope you’ll learn something new about how to protect yourself online—tips that are always good to know!
Update
Jan 17:
Updated to include more background about Good to Know.
Posted by Alma Whitten, Director of Privacy, Product and Engineering
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